Avaya Unified Communications - Communication Anywhere Anytime>>
Today's working environment becomes more and more challenging. Employees have to deal with more information, more devices and increased mobility. The key is to work smarter. Avaya Unified Communication solutions can help enterprises and employees to become more effective, more efficient and more mobile. Anytime. Anywhere. Peter Kamm, Avaya
>>11h30
| 12h00
Legacy Voice Services and New Multimedia Services on NGN/IMS>>
The market is ready for the multimedia services offered by Next Generation Networks. Service Providers are forced to consider how to migrate consumers to a multimedia NGN/IMS whilst keeping a positive cash flow. Profitability depends not only on the business case for future multimedia services but also on the containment of the legacy network operating costs. Incumbents have to maximize the revenue from new services whilst minimizing the cannibalization of existing revenues. This talk outlines the Alcatel-Lucent NGN/IMS approach as the migration strategy that will meet these challenges. Juan Carlos López Rivada, Alcatel-Lucent
How VoIP is changing the telco business model & how telcos must transform to exploit & embrace the future>>
The Telco Business has changed very little in the last 100yrs since its invention in 1876. The "Strowger" switch was still in use 100yrs after its addition to the Telco network, IDD came during the 60's and ADSL in 1987. However, the Business Model remained pretty much the same , even after privatisation - "Time and Distance". However, broad that generalisation is, there were tariff models and services available to corporate clients, but on the whole they were based on variations of what the Telco business knew best - "Time and Distance". VoIP is changing that , the users do not see time and distance on the Internet, the whole value perception has changed. Geography has no relevance for internet users who access servers in California or Australia at the same time on separate or tabbed Browser Windows. The industry competition basically used the lowering prices or extending distance to carve out market share. "Cheaper per minute calls" or "free calls" within a geography in off-peak times. Now however, calls can be made for "Free" to any part of the globe at any time. As the model changes Telco's need to find new revenue streams , extract more cost from operations and change the way the users perceive the value. Industry competition has softened the margins and VoIP will change the industry. BT's approach is to embrace the future with 21cn an all IP network, with a new portfolio of services. This presentation will focus on changes caused by one of the most significant changes the industry has seen. Nigel Dye, BT Global Services, Global Telecom Markets
>>13h00
| 14h30
Lunch>>
>>14h30
| 16h00
Breakout Sessions Carriers / Enterprise>>
Breakout Session Carrier (Room 1): SIP
See SIP as a rendezvous protocol that facilitates communications between people as well as access to services and applications. Recall that GSM gave us the “anywhere, anytime” mobility model. Now imagine the possibilities afforded by SIP-compliant, dual-mode wireless devices and open operating systems. Add seamless ubiquity and presence and you get a powerful cocktail. Now you can download third-party apps and content and extend the model to “my device, doing things my way”. In other words, a consistent user interface for all message types and services. Find out what your way will be by attending this session.
Moderator: Steve Johnson, SIP-Forum Panel members: Gary McDonald, Xconnect Christian Wieser, University of Oulu (Finland) Ari Takenen, Codenomicon Ejovi Nuwere, Securitylab Tim Ward, Sonus Networks
Agenda 14.30 - 14.45 Introduction 14.45 - 15.05 Case Study 15.05 - 15.25 Case Study 15.25 - 16.00 Round-table
Breakout Session Enterprise (Room 2):
14.30 - 15.00 Olle Westerberg, CEO Ingate
SIP-Trunking for Enterprises Connecting the enterprise IP-PBX to an Internet Telephony Service Provider's SIP trunk can mean significant cost savings as well as increased efficiency. SIP trunks rapidly reduce costs by eliminating the need to purchase local PSTN gateways, costly ISDN BRIs (Basic Rate Interfaces) or PRIs (Primary Rate Interfaces). Learn more in this informative seminar about SIP trunking, the issues and opportunities available to enterprises with this technology, and solutions that will help ensure a successful deployment.
15.00 - 15.30 Dr. Mike Hollier, CTO Psytechnics
“Towards a better conversation!” Voice communications are a critical part of any business, affecting both costs and revenue. This session will look at how IP affects the quality of voice conversations and how the many issues can be addressed across different parts of the network. The session will also address the challenges and benefits of adding video to voice communications, understand the critical issues in deploying IP voice and how manage them effectively.
15.30 - 16.00 Market Demand for wVoIP Services and Benfits for the Enterprise Markets o VoIP – adding the ‘wireless’ dimension o Strengths and weaknesses o Considering the Enterprise market o Employees as consumers o Purchasing department priorities o Case studies o Attention telcos – this is your lunch. If you don’t eat it, others will! Barry Shrier, CEO Liberty Networks Europe
>>16h00
| 16h30
Coffee-Break>>
>>16h30
| 18h00
Breakout Sessions Carriers / Enterprise>>
Breakout Session Carrier (Room 1): Why IMS and who wants it ?
IMS is a functional specification that enables common elements to be consolidated in a logical form. Unfortunately not everyone understands this and misunderstanding can drive excess costs. This session will give a pragmatic look at the standard from the carriers’ perspective. How can complicated specifications be delivered in a way that enables expansion in the future?
Moderator: Dr. Dorgham Sisalem, Tekelec Panel members: Ari Takanen, Codenomicon Tim Ward, Sonus Networks Georg Mayer, Nokia
